Joico Blonde Life Brightening Shampoo 300ml

Joico Blonde Life Brightening Shampoo: Elevate your blonde hair care regimen with this specially formulated shampoo that not only gently cleanses but also illuminates your blonde locks. Infused with nutrient-rich Tamanu and Monoi oils, it's designed to restore the strength, softness, and radiance your blonde hair deserves.

Unparalleled Benefits:

• Maintains vibrant and true blonde tones for up to 8 weeks, ensuring your hair stays bright and on-tone.
• Deeply nourishes and strengthens lightened blonde hair, promoting resilience against breakage.
• Leaves hair feeling softer, shinier, and thoroughly hydrated for an unmistakable blonde radiance.
• Sulfate-free formula (free from SLS/SLES Sulfates*) ensures a gentle yet effective cleansing experience, producing a rich, indulgent lather.

Key Ingredients for Blonde Perfection:

• Arginine: A crucial amino acid that replenishes and strengthens lightened strands, significantly reducing breakage.
• Monoi Oil: A luxurious blend of Coconut Oil and Tahitian Gardenia Flower Extract that deeply nourishes and protects each strand.
• Tamanu Oil: Known for its essential fatty acids and Omega-6 and -9, this rare oil enhances shine, color protection, and smoothness with each use.
• Bio-advanced Peptide Complex: Joico's exclusive blend of keratins that repairs hair from the inside out, targeting and mending damaged areas.
• Natural Detoxifiers: Work to neutralize chlorine and remove impurities, preventing brassy and yellow tones, keeping blondes bright and flawless.

Why You'll Love It:

• Gentle yet rich lathering formula cleanses without stripping away moisture or color.
• Enhances softness and smoothness, leaving hair touchably soft and manageable.
• Keeps blonde hair luminous, bright, and free from brassy tones.

How to Use: Lather into wet hair, ensuring full coverage from root to tip. Rinse thoroughly. Repeat if necessary for ultra-clean, radiant blondes.